Resurrecting the abominable About Us page

The About Us page is on nearly every website, and usually contains the typical corporate drivel. It is the most overlooked page, yet one of the most common page that is viewed on a web site.

I was listening to BoagWorld podcast #173 and mentioned a site that has taken on the About Us page in a whole new fashion.

Be sure to check out this most shocking example of rethinking the About Us page.

Now... how to incorporate these goals into our corporate website. Hmmm